Villarreal, F., Gomez Romero, J. G. I., & Villarreal SolĂ­s, M. D. (2014). Organizational culture and the Competitive Strategies in the cellulose, paper and cardboard industry in Mexico. AD-Minister, 25, 97-120. https://publicaciones.eafit.edu.co/index.php/administer/article/view/2367