Franco-Arroyave, C., Martins-Cheze, A., Siegel, E., & Díaz Vásquez, J. C. (2014). Internationalization strategies of a multilatina in the service sector: Avianca-Taca holdings S.A. case study. AD-Minister, 25, 79-96. https://publicaciones.eafit.edu.co/index.php/administer/article/view/2529