You have to make friends to conquer the global market
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Abstract
One advantage of networking is that it helps entrepreneurs to move quickly from the domestic to the international market. A case study of an Antioquia company in the videogame sector helped Sascha Fuerst, EAFIT professor, to obtain his PhD thesis in International Business from the University of Turku (Finland).
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Published
Sep 17, 2018
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Zuluaga Esquivel, M. (2018). You have to make friends to conquer the global market. Revista Universidad EAFIT, 53(172), 36–39. Retrieved from https://publicaciones.eafit.edu.co/index.php/revista-universidad-eafit/article/view/5852
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Research projects