The influence of value co-creation on customer loyalty, behavioural intention, and customer satisfaction in emerging markets

Mehran Kamali, Hadi Zarea, Zhan Su, Saeideh Soltani
Abstract 138 | PDF Downloads 0

Page 5-24

How gender and age can affect consumer purchase behavior? Evidence from A microeconomic perspective from Hungary

Maria Fekete-Farkas, Abbas Gholampour, Parisa Bouzari, Hadi Jarghooiyan, Pejman Ebrahimi
Abstract 191 | PDF Downloads 0

Page 25-46

Reconceptualizing opportunity construct: An answer to a theoretical dilemma through a systematic literature review

Jahangir Yadolahi Farsi, Abolghasem Arabiun, Ali Akbar Farjadian
Abstract 101 | PDF Downloads 0

Page 47-72

Political economy of media: An income-expense analysis of state aids to Iranian newspapers

Datis Khajeheian, Abbas Jafari, Habib Abdolhossein, Esmaeil Ghaderifar
Abstract 123 | PDF Downloads 0

Page 97-120

Entrepreneurial Use of Gamification for Knowledge Sharing inside Organization; A Public Service Media from Middle East

Tohid Soltani, Somayeh Labafi, Hadi Moghadamzadeh, Siavash Salavatian
Abstract 155 | PDF Downloads 0

Page 121-142

Knowledge Management in the Age of Unreliable Messages. Do University Students Trust Online Messages? (A Survey from the Middle East)

Shaho Sabbar, Alireza Abdollahinezhad, Ako Heidari, Fatemeh Mohammadi
Abstract 151 | PDF Downloads 0

Page 143-162

How to compose a media mix to win an electoral campaign? proposing a framework for political marketing

Mehrnaz Tajaddod Alizadeh, Mohammad Reza Saeidabadi, Datis Khajeheian
Abstract 177 | PDF Downloads 0

Page 163-194

Impact of inter-organizational and extraorganizational factors on the policies of Science and Technology Parks in emerging economies

Iman Esmaeelzadeh, Mahboobeh Karimi Tararani, Amin Tayebi, Farinaz Kordbacheh Roudhend
Abstract 179 | PDF Downloads 0

Page 195-216

Knowledge Commercialization Framework: factors affecting developing countries

Hadi Zarea, Iman Esmaeelzadeh, Haniyeh Sadat Jafariyeh, Elvira Buitek, Maryam Aliei
Abstract 173 | PDF Downloads 0

Page 217-236