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The influence of value co-creation on customer loyalty, behavioural intention, and customer satisfaction in emerging markets

Mehran Kamali, Hadi Zarea, Zhan Su, Saeideh Soltani
Abstract 1401 | PDF Downloads 928 | DOI https://doi.org/10.17230/Ad-minister.39.1

Page 5-24

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How gender and age can affect consumer purchase behavior? Evidence from A microeconomic perspective from Hungary

Maria Fekete-Farkas, Abbas Gholampour, Parisa Bouzari, Hadi Jarghooiyan, Pejman Ebrahimi
Abstract 3263 | PDF Downloads 1546 | DOI https://doi.org/10.17230/Ad-minister.39.2

Page 25-46

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Reconceptualizing opportunity construct: An answer to a theoretical dilemma through a systematic literature review

Jahangir Yadolahi Farsi, Abolghasem Arabiun, Ali Akbar Farjadian
Abstract 712 | PDF Downloads 539 | DOI https://doi.org/10.17230/Ad-minister.39.3

Page 47-72

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Science and Technology Parks: Missions, Functions and Roles in high-tech Firms operating in emerging countries

Mohammad Sadegh Khayatian
Abstract 638 | PDF Downloads 490 | DOI https://doi.org/10.17230/Ad-minister.39.4

Page 73-96

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Political economy of media: An income-expense analysis of state aids to Iranian newspapers

Datis Khajeheian, Abbas Jafari, Habib Abdolhossein, Esmaeil Ghaderifar
Abstract 662 | PDF Downloads 504 | DOI https://doi.org/10.17230/Ad-minister.39.5

Page 97-120

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Entrepreneurial Use of Gamification for Knowledge Sharing inside Organization; A Public Service Media from Middle East

Tohid Soltani, Somayeh Labafi, Hadi Moghadamzadeh, Siavash Salavatian
Abstract 924 | PDF Downloads 579 | DOI https://doi.org/10.17230/Ad-minister.39.6

Page 121-142

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Knowledge Management in the Age of Unreliable Messages. Do University Students Trust Online Messages? (A Survey from the Middle East)

Shaho Sabbar, Alireza Abdollahinezhad, Ako Heidari, Fatemeh Mohammadi
Abstract 774 | PDF Downloads 466 | DOI https://doi.org/10.17230/Ad-minister.39.7

Page 143-162

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How to compose a media mix to win an electoral campaign? proposing a framework for political marketing

Mehrnaz Tajaddod Alizadeh, Mohammad Reza Saeidabadi, Datis Khajeheian
Abstract 1070 | PDF Downloads 670 | DOI https://doi.org/10.17230/Ad-minister.39.8

Page 163-194

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Impact of inter-organizational and extraorganizational factors on the policies of Science and Technology Parks in emerging economies

Iman Esmaeelzadeh, Mahboobeh Karimi Tararani, Amin Tayebi, Farinaz Kordbacheh Roudhend
Abstract 888 | PDF Downloads 490 | DOI https://doi.org/10.17230/Ad-minister.39.9

Page 195-216

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Knowledge Commercialization Framework: factors affecting developing countries

Hadi Zarea, Iman Esmaeelzadeh, Haniyeh Sadat Jafariyeh, Elvira Buitek, Maryam Aliei
Abstract 993 | PDF Downloads 531 | DOI https://doi.org/10.17230/Ad-minister.39.10

Page 217-236

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